There is no doubt that company culture can have a huge impact on the success of a business. In many cases, businesses may even be aware that they have an unhealthy company culture but are helpless to know how to change it. Company events can actually offer a great opportunity to change company culture. Here are 12 bite-size tips to help transform your business culture with company events.
1. Shake it up
Some people gravitate towards other people like magnets and once they find them, they do not move. Events shake things up, get everyone out of their comfort zone and out of their little tightly-knit groups.
2. Mix it up
Hierarchies are another natural outcome of humans bei
ng humans. Events also mix up hierarchies and get C-Suite executives hobnobbing with even the lowest level interns.
3. Break it down
Offices and even office locations are another way that hierarchies are established. When people step out of their offices, many of their coworkers don’t even know who they are. Events break down the corporate structure and place everyone on an equal footing.
4. Build it up
Team building exercises and events are great for helping build better communication and functionality within teams. Even better if teams are a mix of executives and regular employees.
5. Drive it home
One of the best things you can do at events is to take some time to review your core values. It can also be a great time to get feedback from your entire company about how well they believe you are living up to those values.
6. Let your hair down
Getting up and singing karaoke in front of your entire company may be an exec’s worst nightmare, but it can also be a great opportunity to prove you are a team player. This can be invaluable the next time you need employees to do something out of their comfort zone as well.
7. Open your ears
It can be easy for executives to believe their company is doing well when they don’t listen to their employees. Events should be an opportunity for otherwise busy executives to really hear what their subordinates have to say.
8. Hand over the reigns
Events are a great opportunity to give your lower-level staff a chance to lead. Let them take the reigns in planning the event and even deciding what type of event they want to have.
9. Get feedback
Successful businesses generally expect and ROI on money spent. How do you tell if an event was successful? Ask the people that attended. If you want to keep having more events, you need to find a way to measure the s
uccess of the event.
10. Blend it in
When companies merge, events can be a great opportunity to blend the two cultures together.
11. Create connection
Whether you plan a joint event with a Skype session in the middle or find a location where you can hold a multi-office event, you want to unite the company, not just a single office.
12. Create staying power
Events have the potential to show your people you really care about them. People tend to be loyal to companies that genuinely care about them. You can create staying power by throwing great events for your people.